What is Viva Magenta?

  

  

  

  

  

What is Color of the Year?

  

  

  

  

  

Pantone Color of the Year 2021
Ultimate Gray 17-5104 + Illuminating 13-0647

A marriage of color conveying a message of strength and hopefulness that is both enduring and uplifting.

  

  

  

  

  

Pantone Color of the Year 2020
Classic Blue 19-4052

Instilling calm, confidence, and connection, this enduring blue hue highlights our desire for a dependable and stable foundation on which to build as we cross the threshold into a new era.

  

  

  

  

  

Pantone Color of the Year 2019
Living Coral 16-1546

Aa Animating and life-affirming coral hue with a golden undertone that energizes and enlivens with a softer edge.

  

  

  

  

  

Pantone Color of the Year 2018
Ultra Violet 18-3838

A dramatically provocative and thoughtful purple shade, PANTONE 18-3838 Ultra Violet communicates originality, ingenuity, and visionary thinking that points us towards the future.

  

  

  

  

  

Pantone Color of the Year 2017
Greenery 15-0343

A refreshing and revitalising shade, Greenery is symbolic of new beginnings.

  

  

  

  

  

  

Pantone Color of the Year 2016
Rose Quartz 13-1520 & Serenity 15-3919

A softer take on color for 2016: For the first time, the blending of two shades – Serenity and Rose Quartz are chosen as the Pantone Color of the Year.

  

  

  

  

  

  

  

Pantone Color of the Year 2015
Marsala 18-1438

A naturally robust and earthy wine red, Marsala enriches our minds, bodies and souls. The impactful, full-bodied qualities of Marsala make for an elegant, grounded statement color when used on its own or as a strong accent to many other colors.

  

  

  

  

  

Pantone Color of the Year 2014
Radiant Orchid 18-3224

Radiant Orchid blooms with confidence and magical warmth that intrigues the eye and sparks the imagination. It is an expressive, creative and embracing purple—one that draws you in with its beguiling charm. A captivating harmony of fuchsia, purple and pink undertones, Radiant Orchid emanates great joy, love and health.

  

  

  

Pantone Color of the Year 2013
Emerald 17-5641

Lively. Radiant. Lush… A color of elegance and beauty that enhances our sense of well-being, balance and harmony. Most often associated with brilliant, precious gemstones, the perception of Emerald is sophisticated and luxurious.

  

  

  

  

  

Pantone Color of the Year 2012
Tangerine Tango 17-1463

Reminiscent of the radiant shadings of a sunset, Tangerine Tango marries the vivaciousness and adrenaline rush of red with the friendliness and warmth of yellow, to form a high-visibility, magnetic hue that emanates heat and energy.

  

  

  

  

  

Pantone Color of the Year 2011
Honeysuckle 18-2120

Courageous. Confident. Vital. A brave new color, for a brave new world. Let the bold spirit of Honeysuckle infuse you, lift you and carry you through the year. It’s a color for every day – with nothing “everyday” about it. A dynamic reddish pink, Honeysuckle is encouraging and uplifting.

  

  

  

  

  

Pantone Color of the Year 2010
Turquoise 15-5519

Combining the serene qualities of blue and the invigorating aspects of green, Turquoise inspires thoughts of soothing, tropical waters and a comforting escape from the everyday troubles of the world, while at the same time restoring our sense of wellbeing.